17 May

Marketing Manager Banking Jobs Vacancy in Australian Unity Melbourne

Position
Marketing Manager Banking
Company
Australian Unity
Location
Melbourne VIC
Opening
17 May, 2018 9 days ago

Australian Unity Melbourne urgently required following position for Marketing Manager Banking. Please read this job advertisement carefully before apply. There are some qualifications, experience and skills requirement that the employers require. Does your career history fit these requirements? Ensure you understand the role you are applying for and that it is suited to your skills and qualifications.

Follow the online directions, complete all the necessary fields, and provide all relevant information so your application is submitted correctly. When you click the 'Apply this Job' button (open in new window) you will be taken to the online application form. Here you will be asked to provide personal and contact details, respond to employment-related questions, and show how you meet the key selection criteria.

Marketing Manager Banking Jobs Vacancy in Australian Unity Melbourne Jobs Details:

Australian Unity is a national health, wealth and living organisation with $2 billion in revenue, providing services to more than 750,000 Australians. We are a mutual organisation with over 320,000 members and employ over 7000 people. Our purpose is to help people thrive.
Your work at Australian Unity will be focused on helping others to thrive, and so we seek to create a work environment that supports you to thrive in your career. Our offering is to provide products and services that provide personal and community value. We have more than 175 years of experience helping our customers to thrive. We operate with commercial principles and with a strong social purpose to create community value.
Our products and services are designed to provide peace of mind and support for customers and members at important times in their lives. By catering for the whole person, not just their symptom or problem, we enable our members, their families and their communities to thrive. We believe that as a member-based organisation we are in the best position to look after the needs of our members and those in the broader community.

Role:
Reporting to the Senior Marketing Manager this critical role is to develop and execute the strategic marketing plan for Australian Unity’s banking business which spans both the Australian Unity and Big Sky Banking brands.
This role is responsible for leading customer insights, brand development, CVP creation, customer segmentation, major marketing communication strategies and campaigns and corresponding activity plans.
The incumbent will work closely with the banking business, in particular sales, product and operations to develop collaborative strategies and campaigns focused on improving customer experience and commercial outcomes including sales volume. It will be key for the appointed, to work collaboratively with the broader marketing and digital teams including the Retail lifecycle as well as eCommerce to develop aligned strategies and acquisition campaigns.
Remit:
  • Development and delivery of the Retail Marketing Plan and initiatives
  • Media plan strategy and execution
  • Disciplined and best practice campaign execution & reporting
  • Performance focused and commercially driven
  • Develop knowledge and skills across emerging trends in the digital space

Skills required:
  • Customer Focus
  • Business Acumen
  • Ability to Drive Sales Growth
  • Leverage Business Linkages
  • Agile approach to working
  • Be able to work with authenticity
  • Bachelor’s degree in Commerce, Marketing or Business or related field
  • Experience with analytics or marketing measurement tools
  • Previous experience or understanding of legal and compliance requirements within Financial Services
  • Relevant experience, including lifecycle marketing and marketing automation design and setup
  • Interpersonal and relationship management skills
  • Proficient Office skills

For more information, please contact JMcCatty@australianunity.com.au in the Talent Acquisition
To apply, please use the link.
Join us and thrive!


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